Lavender is an AI email coach that scores your sales emails in real time and suggests specific improvements to increase reply rates. Integrates directly into Gmail and Outlook.
✅ Pros
- Scores emails as you write
- Concrete tips to boost replies
- Personalisation from prospect data
- Works in Gmail and Outlook
❌ Cons
- Focused on sales email only
- Full features need a paid plan
🎯 Best For What
Sales reps improving cold-email reply rates
How we scored Lavender
Ten dimensions, each out of 5. Nine are editorial; the tenth, Demand, is calculated from how often this page is actually read and is refreshed weekly. Full methodology
The marker shows the average for the AI Business & Sales category (8 tools)
Overall 3.6 / 5 · reviewed 18 Sep 2026
Pricing
Freemium Plans and prices change often, so we link to the source rather than repeat a figure that may already be wrong.
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