Clay

AI sales prospecting and data enrichment for outbound

★★★★☆ 4.2 / 5
Updated: Jun 2026
Clay logo
Pricing Paid
Category 💼 AI Business & Sales
Our Rating 4.2 / 5
Best For B2B sales teams running data-driven outbound

Clay combines 50+ data providers with AI enrichment to build hyper-personalised outbound sequences. The AI researcher can find any information about a prospect from across the web automatically.

Pricing: Paid

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✅ Pros

  • Enriches leads from 50+ data sources
  • AI researches any prospect detail
  • Waterfall enrichment for high match rates
  • Personalises outreach at scale

❌ Cons

  • Steep learning curve
  • Expensive for small teams

🎯 Best For

B2B sales teams running data-driven outbound

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